Web content

A website is a shopfront. It is where goods, services and principles are laid out for the whole world to see. The bottom line for anyone visiting your site is: why should they be there? Why should they stay there? What can they get out of it?

My words can increase traffic and attract visitors, inspire them to browse and – most importantly – take advantage of your services. 

Product descriptions

I provide accurate and informative descriptions that electrify products and result in sales.

Articles

The art of a good article consists of an efficient style that captivates its reader. With an energetic headline and a style which communicates well, I can convey important information that draws an audience of both skim-readers and long-readers.

Blog writing

Perhaps your website needs a series of blogs to boost traffic and increase a client’s dwell-time, or simply requires a one-off update of new content. Whatever it is, I can provide copy that communicates, engages and entertains.

Print materials

Brochures, leaflets, flyers and catalogues… with the right words from me, these traditional mediums can garner interest that converts into leads.

Proofreading

A meticulous set of eyes can make all the difference. A peace reads well without any mistakes. With a single typo or grammatical error the spell can be broken for your reader instantly.

Editing

Perhaps your ideas and content are strong but don’t seem to work when put down on paper. I am able to help you mould and reshape your content into a style, structure and form that impresses.

Brand stories

I can devise and execute compelling narratives that express your brand’s ethos and purpose with a distinct sense of character.

Advertorials

Advertisements in the style of editorial content, my articles will arrest and allure an audience.

Names, taglines and slogans

I can conjure punchy names that will stay in the mind like an infectious song.

Direct mail

From newsletters to press releases, I can deliver focused copy that will entice your audience.